TLMODA Dealers Honored at 2017 NAMAD Annual Conference

Three Toyota dealers were recognized at the 2017 National Association of Minority Automobile Dealers (NAMAD) 37th Annual Membership Conference on July 13, 2017, in Miami Beach, Florida. 


Greg Jackson, chairman, president and CEO of Jackson Automotive Management which includes ownership of Toyota of Warren in Michigan, received the 2017 NAMAD Lifetime Achievement Award.  Jackson, a CPA, contributes his success to his ties to the community.  He is member of the National Association of Black Accountants, a devoted life member of Kappa Alpha Psi Fraternity, a lifetime member of the NAACP, and supporter of the United Negro College Fund.  Jackson is also a member of the Music Hall Board of Directors in Detroit; and a Henry Ford Health System Foundation Trustee.  He has owned a total of 19 dealerships. 


Carlos Liriano, dealer principal, Lost Pines Toyota in Bastrop, Texas, received the 2017 NAMAD Diversity Advocacy Award.  Born in Cuba, Liriano proved that the American Dream is alive and well by migrating to America at the age of nine with his parents.  Over the course of 30 years, he gained valuable experience climbing the ranks of various automotive organizations in Louisiana and Texas.  With the experience of opening both Toyota of Slidell and Northshore Toyota as general manager, he consistently led teams to leadership in market share with innovative techniques and procedures.  Inspired by Bastrop’s (TX) commitment to the environment, Liriano established Lost Pines Toyota as Central Texas’ first Gold LEED certified dealership. Liriano was a founding member of the Gulf Coast International Hispanic Chamber of Commerce and led a lobbying effort to change voter registration applications in Louisiana.  He continues to spend his time advocating for and promoting opportunities for young adults, minorities and immigrants pursuing the American Dream.


Named as the 2017 NAMAD Woman of the Year, Evelyn Chatel, general manager and partner, Freedom Automotive Group which includes Freedom Toyota of Harrisburg, PA, also overcame the challenges of growing up as a Cuban refugee.  In her 35-year commitment, she worked her way up through the ranks from assistant to the Vice President to partner and general manager.  Chatel’s passion for learning and leadership development is continually evidenced by outcomes.  Whether it is making an associate feel valued by asking questions to help them realize their greater potential, solving problems for guests who are unsure about how to work through their financial concerns, or inspiring people to live a vision that fosters life improvement for all who are connected to that vision, her vision to build a dealership was based on a foundation of servant leadership and improving lives.    Chatel was the first female Toyota dealer in Harrisburg, Pennsylvania.

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