Toyota Turns its Detroit Auto Show Focus to Helping the Community

Boots and Socks to Detroit Families In Need – NAIAS (Alva Mason, Toyota, Ronnie McNeir of The Four Tops, Greg Jackson, owner Prestige Warren Toyota and Kyra from TSA Booth Shelter help families try on new boots.)

Greg Jackson, owner, Prestige Warren Toyota encouraged the families to “[not] be discouraged by where you are right now.”

“At Toyota, we want to build more than just great cars and trucks,” said Alva Mason, director, Multicultural Dealer Relations and Business Strategy, Toyota Motor North America. “We want to help build great communities; and in times like these, we must remember to help one another. We want the work that is being done at The Salvation Army Harbor Light/Booth Family Shelter to continue for years to come. And, we hope that our donation of winter boots and socks to the families will help to enrich their lives…one step at a time.”


The Salvation Army Harbor Light/Booth Family Shelter
3737 Humboldt St Detroit, MI 48208
United States
42° 20' 21.3972" N, 83° 5' 20.004" W

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